Each site is slightly different in its offering, some for instance also include a keyword report, while others will offer a backlink report. There are several excellent and free tools out there that you can use to assess the DA of your site. ![]() Quality of content on the site – Is the content of high quality? To ensure you are producing high-quality work, check out the Google Helpful Content update.Website speed – Does your site load quickly and efficiently?.Age of domain – this is when the domain first went live on Google.Number of backlinks – the more the better but you want them to be of high quality and not spam.Quality of backlinks – You want the site to have a medium to high DA to help your site rank better.While this list is not exhaustive, here are a few things that can have an impact on DA: However, it is notable that DA is NOT a Google ranking factor and has no effect on the SERPs.ĭA score is calculated using a machine learning algorithm. The website is allocated a score of between 1 to 100, with higher scores correlating to a greater likelihood of ranking on SERPs. Some of these free tools even have added extras that can help to enhance your SEO efforts.ĭomain Authority (also known as DA) was developed by Moz to predict the likelihood of a website ranking on search engine results pages (SERPs). ![]() ![]() These tools can be used to find out the DA of your and your competitor’s websites. In addition, we will give you 5 free Domain Authority checker tools to help you get started on analysing your Domain Authority today. Ever wondered what Domain Authority (DA) is and more importantly, what your Domain Authority score means? This blog will help you to understand what Domain Authority is, as well as some of the factors that can have an impact on your site’s DA.
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